Saturday, February 1, 2014

the sunlight ad

 the nothing has  changed ad is back.
god knows why.
i thought it is withdrawn.
may be the company wants to
occupy the top slot in bad ads
for a long time

kiss me miss me

cadbury diary milk silk

what a great campaign.  the latest one is the best.
the girl says no at first, but regrets it later.
the best ad i have seen in months

great cadbury   keep it up

Sunday, September 29, 2013

toshiba led tv cricket series

fantastic print ad. in kochitimes of 26 sep 2013

scary full page picture of a shouting  cricket player.
open mouth with a black hole inside,  blood on the lips,
fiery goggles, broad nose, wire like beard , a gorilla
 in the making. well almost.

then the blurb on the side. malayalam words written in
english sayit has seen many things and then lists the
 mile stones in cricket history. like  dashing of the
ashes dream, magic wand of a 16 year old, the year 1983.
the blurb then concludes in local dialect what you have seen
 is no sight. see what you are going to see.

in the next full page you see the zoom picture of a stadium,
 sachin ,his signature , a tv with the cricket ball picture. and
of course the details including the prie range of the tv .
toshiba led tv cricket series.

this will probabaly change the way print ads are made in future.
i forgot to see who designed it. no regrets. they will be in more
places soon.





Wednesday, September 25, 2013

recent campaigns

1. asian paint royale
good one. good recall. interesting story line

2. cadburys    ലഡ്ഡു  പൊട്ടി
very good one. very interesting story line
good continuation.

3. dove. which side
bad storyline

4. tatasky   mohanlal
 silly   theme

Sunday, December 2, 2012

private bus drivers

an eye catching sign board at vyttila (ernakulam) junction
put up by a poltical  outfit  reads

    dear overspeeding private bus drivers
    you have  taken the life of a school kid.
    be careful  at least in future.  we will react

how timely, impressive and appropriate.

Tuesday, September 18, 2012

at last a good one

state bank of india advertisement to promote
their debit card is a welcome break . the card
says it is tired of going only to the  a t m . the
card wants to go shopping with the owner.

the bank offers benefits to the card holder and
the shops too.

nice decent advertisement.

jewellery advts stooping to a new low

see the latest one from joy alukkas.
the police station scene in which
the police officer abuses all other
jewelleries in unbelievably brazen
language. the police officer even
threatens the reps of other jeweelery
shop with physical violence.